Analytics

Gain valuable insights about how people find and use your website with web analytics. Discover your number of visitors, where they come from, and what pages or products they view the most.

If you have never utilised any web analytics tool, or if you are upgrading from the older Universal Analytics, Google Analytics 4 (GA4) offers powerful tracking but can seem overwhelming initially. Our consultancy and setup services can help guide you through this process.

Google Analytics 4 represents the latest version of Google's industry-leading web analytics platform. It features an updated interface and more robust data tracking capabilities compared to Universal Analytics.

For non-profits and content-driven websites, web analytics show how users interact with your site and content. This data guides improvements to user experience, content strategy, marketing efforts and achievement of mission goals.

For those that require stricter data policies around their analytics collection, we also offer alternatives to Google Analytics that are both open source and adhere better compliance with SOC 2, GDPR and HIPAA.

Get in touch to request a free initial consultation with us.